Varick Media Management provides advertisers and brands the tools to establish connections with their customers through programmatic advertising solutions. We deliver a brand’s message across multiple media channels, creative formats, and inventory sources. Our proprietary software platform, Alveo, assembles multiple data points and activates them in real-time across addressable media channels.
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Through its proprietary Viant Advertising Cloud™, Viant offers clients a comprehensive suite of advertising applications available on-demand, in the cloud. The Identity Management Platform, Media Execution Platform, and Data Analytics Platform enable advertisers to seamlessly activate audiences, execute campaigns, and close the loop on campaign performance with return on investment and conversion analysis. The Viant Advertising Cloud™ infuses accuracy, transparency, and accountability into advertising execution.
Vibrant In-Text Solutions highlight words in web content, gaining mindshare by aligning relevant information with the words that define brands and products. These solutions are user-initiated, allowing the user to control his or her experience by delivering information only when users move their mouse over a relevant word or phrase of interest. Vibrant In-Text Solutions uses the IntelliTXT ™ technology to ensure that all information is precisely targeted and contextually relevant.
Videology is a digital media advertising technology solutions provider that focuses on putting the most relevant advertising in front of the right consumer. In October 2012, Videology acquired LucidMedia Networks, Inc. As a result of this acquisition,
Visto is a technology company dedicated to bringing transparency, interoperability and accountability to programmatic advertising. At the core of Visto is our flagship product, the Visto™ Enterprise Advertising Hub, a vendor-agnostic SaaS technology that unites all of your programmatic partners into a single user-friendly interface providing clarity and visibility into the best path to performance. By centralizing data, execution and reporting in Visto, you can plan and optimize advertising across fragmented technologies, screens and formats.
Xaxis, Inc. (formerly 24/7 Media) is the world’s largest programmatic media and technology platform, providing services and solutions to agencies, advertisers and publishers. Xaxis is firmly committed to protecting the privacy of Internet users and fostering consumer confidence in the Internet and digital advertising. Xaxis continually evaluates innovative ways to protect online user privacy while also seeking to deliver relevant advertising and custom online experiences on behalf of our clients.
Yahoo’s advertising networks, Yahoo! Network Plus and Genome, are operated by Yahoo! Inc. Yahoo! is focused on making the world's daily habits more inspiring and delighting. We do this by connecting our users with the information and experiences that matter most to them, and by connecting our advertisers, publishers and developers with the audiences that build their businesses.
To learn more about Yahoo!'s commitment to privacy across its diverse products and services, please visit the Yahoo! Privacy Center.
Yieldmo is an advertising technology company helping publishers and advertisers reach their audiences in apps and on the mobile web. Yieldmo has an Ad Format Lab dedicated to creating mobile-first ad formats & experiences that are designed to be non-intrusive, engaging, and respectful of the reader experience. A focus on Design and Data help improve ad relevance and continuously raise the quality of ad formats.