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An Update on Compliance

Epic Media Group (the parent company to Epic Marketplace and Traffic Marketplace) has ceased operations for economic and financial reasons. The company has represented to the NAI that it is not currently engaged (and has not been engaged for the past few months) in online behavioral advertising or otherwise running campaigns across its network, and has no plans to resume operations.

CPOs & Self-Regulation = A Winning Combination

This month, Lou Mastria, an experienced chief privacy officer, stepped in to help lead industry self regulation as Managing Director of the Digital Advertising Alliance (DAA). The news was music to my ears because our self-regulatory efforts will benefit from having additional CPOs in our ranks. 

Why the NAI Matters

by Ben Plomion, Chango

Like many NAI member companies, Chango is on the front lines of the behavioral advertising debate. You see, we’re a search retargeting platform, which means that we allow brands to find new customers based on recent searches. 

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Looking Back and Moving Forward – My Thoughts After Six Months at NAI

After six months serving as NAI Executive Director, I am proud and inspired by who we are, what we’ve accomplished and where we are headed.  I hope you find yourself similarly inspired and thank you for the collaborative work we’ve done together to achieve these goals.

Why NAI Cannot Support DNT On-by-Default

Media coverage related to Microsoft’s recently expressed intent to implement Internet Explorer 10’s ‘Do Not Track’ (DNT) function by default in its next release has compelled thoughtful responses from many stakeholders in the digital advertising and publishing ecosystem and NAI member inquiries.

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