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Member Viewpoint: eXelate

An Interview with Mark Zagorski, Chief Executive Officer, eXelate

Q: What does eXelate do?

A: eXelate powers smarter digital marketing decisions by offering access to accurate, actionable, and agile data as well as insights into online household demographics, purchase intent, and browsing habits.

 

 

Hacking is a Bigger Consumer Concern than Data Collection for Online Advertising

With a massive data breach at Target that may have compromised as many as 40 million credit and debit cards splashed across headlines, data security and identity theft are on the minds of many U.S. consumers these days.  Hackers were able to steal names, account numbers, expiration dates, and perhaps other information including PIN data in what could be the second largest data breach at a major retailer, causing consumers to think twice about their purchases - both offline and online.

Member Viewpoint: Casale Media

An Interview with Julia Casale, Chief Marketing Officer, Casale Media

Q: What does Casale Media do?

A: We are an advertising technology company. We design and build the robust, evolutionary computing systems that power both our programmatic exchange platform, Index, and our premium advertising network, MediaNet.

 

 

Member Viewpoint: Lotame

An Interview with Angelique Okeke, Senior Counsel, Lotame

Q: What does Lotame do?

Network Advertising Initiative (NAI) Announces Industry Speaking Line Up for Fall

NAI Staff and Board Members to Discuss Industry Self-Regulation for Online Advertising, Consumer Privacy, Do Not Track, and Rapidly-Evolving Business Models and Technologies Across Industry Events This Fall

Member ViewPoint: m6d

An Interview with Andrew Pancer, COO, m6d

Q: What does Media6Degrees do?

Member ViewPoint: eXelate

An Interview with Khurrum Malik, CMO, eXelate

Q: What does eXelate do?

A: eXelate is dedicated to making digital media more relevant for consumers and effective for marketers through our smart data and analytics platform. Our smart data platform provides accurate, actionable, and agile data and analytics on online household demographics, purchase intent, and behavioral propensities.

Five Reasons You Need to Be in NYC at the NAI Summit on May 21

As the agenda comes together for the first annual NAI Member Summit in NYC, we are looking forward to what is shaping up to be the must-attend event for third-party organizations that are interested in shaping in the future of our industry.  If you are sitting on the fence, here are just five of the many reasons you need to mark your calendar for May 21.

Chango - What Publishers Want to Know About Data Collection

An Interview with Ben Plomion, VP of Marketing & Partnerships at Chango

Q: Who is Chango and what does your business do?

A: Chango is a Programmatic Marketing Platform (PMP) that allows marketers, agencies and publishers to organize their data and execute highly data-driven marketing campaigns.

Q: How long have you been an NAI Member, and what is the key reason for your membership? 

ValueClick Partners with National Oceanic and Atmospheric Administration & National Center for Missing and Exploited Children

An Interview with Jason Bier, Chief Privacy Officer of ValueClick

Q: What does ValueClick do?

A: ValueClick, Inc. provides online advertising campaigns and programs for advertisers and advertising agency customers in the United States and internationally. Our customers include direct marketers, brand advertisers, the advertising agencies, and traffic distribution partners.

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