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Rod Ghaemmaghami's blog

Best Practices: Non-Marketing Uses of Data

The NAI is proud to publish a new set of best practices,

NAI Releases Updated Imprecise Location Guidance

In the last six months, the NAI has released new Health Targeting Guidance and new Guidance on Opt-in Consent. These activities reflect the flexibility of the NAI’s self-regulatory program to adapt quickly to meet the evolution of technology and business practices, as well as consumer expectations, and to reflect the goals of policymakers and other stakeholders. 

NAI at the IAB Interact Conference: The Future of Ad Tech Depends on Industry Collaboration

By: Rod Ghaemmaghami and Matthew Nichols

IAB Europe held their annual Interact conference in Warsaw, Poland on June 4th-5th, 2019. The conference focused on digital advertising and marketing, with speakers and attendees from companies and organizations across the EU and U.S.

Summary of First FTC Hearing on Competition & Consumer Protection in the 21st Century

On Thursday, September 13th , the FTC began its Hearings on Competition and Consumer Protection in the 21st Century. It was the first in a series of hearings on whether recent economic, business, technological, or international developments require changes to the FTC’s competition and consumer protection enforcement priorities. The series will provide the FTC with a range of viewpoints to evaluate current enforcement and policy in light of today’s digital landscape.

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