Back to top

March 2021

Contemplating a Duties-Based Privacy Framework to Protect Privacy in the United States

By: Nathan Moore, a former legal intern for the NAI and a student at the University of Maine School of Law.

“Dark” and “Light” Patterns: When is a Nudge a Problem?

At a time when Americans are spending more time than ever on internet-connected devices, policymakers and regulators are assessing “dark patterns”: techniques associated with user interfaces (UIs) that intentionally mislead or manipulate users by obscuring, subverting or impairing consumer autonomy, decision-making, or choice. The challenging task in assessing a dark pattern is differentiating from a nudge seeking to achieve a business purpose that is consistent with the objectives and preferences of its users.

Benefits of Tailored Advertising

Tailored advertising plays an integral role in driving economic growth and encouraging competition among companies. It affords small businesses and startups the ability to create new content and services. We’re proud to support tailored advertising, the free content it enables, and small business that rely upon it to reach audience segments. 

See what we mean:

Virginia CDPA: Stepchild of GDPR, Cousin of WPA, Second Cousin of CCPA

Less than two months into 2020, Virginia is poised to become the third state to enact a comprehensive consumer privacy bill, following California (twice) and Nevada. As of this writing, identical versions of the bill have been passed by the House and Senate, setting the Consumer Data Protection Act (CDPA) (SB 1392, HB 2307) up for a trip to Gov. Northam’s desk.