The onset of spring brings two certainties: (1) the cherry blossoms blooming in Washington, DC, and (2) publication of the Network Advertising Initiative’s (NAI) Annual Compliance Report, which I am proud to announce that we published today. The Report is based on findings from the NAI staff’s comprehensive monitoring processes during the 2015 compliance period and covers members’ compliance with the 2015 Update to the NAI Code of Conduct (Code) for the 2015 calendar year.