This week, the White House released its report, “Big Data: Seizing Opportunities, Preserving Values,” after concluding a 90-day study on how big data will transform the way we live and work. Importantly, the report focuses on how the public and private sectors can maximize the benefits of big data while minimizing its risk – a laudable objective and an important dialogue. I agree with the authors that we can embrace big data technologies while at the same time protecting privacy and promoting consumer trust.
