PointRoll, a Gannett Company (NYSE: GCI), is at the center of the world’s most effective digital advertising. PointRoll helps advertisers, agencies and publishers create, deploy, measure, and optimize interactive and action-inspiring digital campaigns across channels and devices. PointRoll’s comprehensive platform combines the ability to create more engaging campaigns with unmatched formats and features, dynamic creative optimization and ad analytics to provide a consistent, relevant consumer experience across in-stream video, display, rich media, mobile, social, tablet campaigns and more. With PointRoll, marketers can easily reach and engage consumers, create and deploy campaigns to multiple destinations, measure performance in real time and optimize to deliver more successful, integrated digital experiences – keeping marketers on point with their consumers.
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