Legolas Media is an innovative online advertising marketplace that brings together buyers and sellers to effectively execute audience buys. Agencies and advertisers use the Legolas platform to drive price and performance optimization for audience buying across all inventory types. Publishers rely on Legolas to sell audiences in a direct and guaranteed manner while commanding attractive price points. Legolas is innovating audience trading by removing the inefficiencies in the current marketplace, enabling access to premium inventory and introducing unique buying tools. Legolas is led by a group of seasoned executives from the digital media industry and is backed by Greylock Partners, Valhalla Partners, Blumberg Capital and strategic investors. For more information visit: www.legolas-media.com.
The companies listed below are members of the NAI and offer opt out choices on this site.
LiveRail’s technology platform is the core infrastructure upon which the online video advertising market operates. With over 3 billion monthly impressions delivered by LiveRail, our technology powers many of the world’s largest and most sophisticated video advertising and media businesses. Every day hundreds of publishers, networks and agencies rely on LiveRail’s cutting edge technology and industry leading service to manage, deliver and track their video advertising across the web, mobile and connected TVs. LiveRail Inc is headquartered in San Francisco, Calif., with offices in New York, New York and Cluj-Napoca, Romania.
LiveRamp helps companies serve online display media to their customers, while keeping this data anonymous and secure. We do not place "tracking" cookies that correlate activity across websites; instead, we place anonymized demographic and interest data into cookies. We believe this uniquely protects consumers' privacy online, by ensuring that cross-site web-browsing activities are neither tracked nor stored by us.
Lotame provides a platform for easily building and addressing customizable consumer audiences based on social activity in addition to implied or stated interests. Lotame has specifically designed its patented Crowd Control platform to take full advantage of the unique attributes of social data, using participation and user generated content as a foundation for improved campaign performance. Please visit http://www.lotame.com for more information.
Madison Logic is the premier provider of intent data solutions for 1,000+ of the world’s leading B2B marketers and publishers. The company’s Content Consumption Monitoring technology provides intelligent lead cultivation and monetization that ensures B2B brands are able to maximize the value of the leads they cultivate from acquisition to loyal customers. Madison Logic’s technology also empowers premium publishers to more efficiently monetize their businesses. With solutions driven by intent data, business buyers receive messages relevant to every stage of their journey to purchase.
Magnetic, the leader in search retargeting, specializes in reaching consumers with relevant display ads based on their search history. As the partner of choice for leading Fortune 500 brands, Magnetic powers both brand awareness and direct response campaigns through its core capabilities, which include search retargeting, advanced media optimization, programmatic buying, site retargeting and extensive creative opportunities.
Magnetic uses billions of search data points to build audiences and effectively reach consumers across a wide range of inventory sources. This includes exchange media and premium channels available through direct publisher partners. Magnetic is headquartered in NYC, and has offices in Los Angeles, Chicago & Detroit.
Markit on Demand (formerly Wall Street On Demand) Markit on Demand's Adhesion is the only online marketing solution exclusively designed for the financial services industry. Combine contextually relevant delivery of information with real time web analytics to maximize user engagement and conversions on your site. For over fifteen years, Markit on Demand has delivered innovative, high quality information products to help our clients visualize, manipulate, and understand complex financial data.
MaxPoint Interactive is an industry-leading consumer targeting technology company. We help retailers and brands reach the right online audience to drive in-store sales.
Our digital retail advertising platform enables retailers and brands to execute highly efficient and effective digital advertising that does more than grab attention-it drives foot traffic and in-store sales. This easy-to-use platform offers advanced neighborhood-level targeting with national scalability and reach. Founded in 2007, MaxPoint has offices in New York, Chicago, Austin and Raleigh-Durham.
Media.net is a leading global contextual advertising company that provides a wide range of advertising and traffic monetization solutions to a substantial and diversified client base. Media.net exclusively manages the Yahoo! Bing Network Contextual Ads program (http://contextualads.yahoo.com). The program enables web publishers to easily and effectively earn advertising revenue. Publishers use the Media.net platform to create and customize ad units that display relevant text ads and ad topics from the Yahoo! Bing Network.
Media.net has over 450 employees in key operation centers across - Austin, Los Angeles, Dubai, Mumbai and Bangalore.
mediaFORGE is defining and driving the market for online retargeting with its dynamic ad technology that transforms online advertising from interruptive to interactive, engaging consumers in a personalized web-like experience that is proven to build brand loyalty and increase revenue. Its pioneering shared-revenue model charges marketers according to measured engagement that can be attributed to incremental revenue, rather than charging for impressions or view-throughs. With mediaFORGE, online marketers can employ the best aspects of retargeted advertising with a low-risk business model, transparent data reports, and best-in-class account managers, making it one of the most compelling and efficient paths to optimal return on ad spend (ROAS).
MediaMath is the leading online media trading company, offering agencies and their advertisers unprecedented reach and performance through one relationship. Through a powerful combination of proprietary supply relationships, algorithmic bidding, unique data access, elegant workflow tools, insightful reporting, and decades of experience, we deliver exactly what a forward-thinking agency needs in a dynamic landscape -- the efficiency of search with the branding impact of display advertising.
Mixpo is a cloud-based video advertising platform that enables Media Companies, Brand Advertisers, and Agencies to create and deploy interactive, multi-screen video ads at scale. Media Companies use Mixpo’s platform to seamlessly extend TV campaigns across all of their digital properties – websites, mobile sites, and apps. Advertisers and Agencies use the platform to generate immersive, brand-rich video ads with unprecedented speed and ease. Mixpo’s platform delivers the broadest and deepest array of video ad campaign reports available so Media Companies, Brand Advertisers, and Agencies can readily plan and act on campaigns with informed confidence.
Mixpo, Inc. was founded in 2007 and is headquartered in Seattle, with offices in New York, Boston and Victoria BC.
MLN Advertising’s MediaGlu is the most comprehensive advertising platform, providing advanced campaign management, analytics, and optimization solutions at scale.The MediaGlu platform allows media buyers to traffic display, search, and social campaigns in a single platform while utilizing data across channels to optimize holistically.For important information about changes in MLN Advertising's opt out policy, please visit http://mlnadvertising.com/privacy.
Netmining is a global provider of audience targeting solutions that are proven to increase conversion rates across websites, online advertising and email programs. With a real-time profiling engine that understands each individual's interests and buying propensity, Netmining enables companies to deliver highly relevant and personalized interactions across the entire customer lifecycle. Netmining is dually-headquartered in New York City and Brussels with offices across Europe, Asia and North America.
NetSeer, Inc. provides concept-based advertising that delivers the precision of search targeting with the brand-building effect of display. Moving beyond contextual keyword and semantic targeting, NetSeer’s patented Concept Graph, with 50 million concepts and over two billion associations, comprehends the intent expressed on a web page the way a human brain would. Additionally, NetSeer’s granular URL understanding ensures complete brand safety, even when retargeting. NetSeer’s combination of effective concept-based targeting and brand-safety delivers a premium advertising experience with the scale and economics of ad exchanges.
Neustar is the first real-time, cloud-based information services and marketing analytics provider, offering its clients actionable insights that improve decision-making. It allows marketers to bridge offline and online activities to measure ROI and optimize marketing campaigns.
OwnerIQ has pioneered the concept of Ownership Targeting, and in the process has taken the knowledge of what people own or are interested in owning and turned it into one of the most compelling and actionable behavioral targeting solutions available to advertisers today. OwnerIQ combines its unique and proprietary database of ownership information with its MostIQ real-time, cross exchange demand-side platform ("DSP") to uniquely enable advertisers to target specific anonymous users with their messaging, on an impression-by-impression basis, across 90% of the web and with proven and dramatically better results than alternative solutions. Along with its wholly owned product support site, ManualsOnline.com, one of the web's most visited online support sites, OwnerIQ provides an end to end solution for online publishers looking for additional methods of monetizing their existing web site traffic.
OwnerIQ was founded in 2006 by a group of seasoned online internet advertising entrepreneurs and is backed by a consortium of leading venture capitalists.
PointRoll, a Gannett Company (NYSE: GCI), is at the center of the world’s most effective digital advertising. PointRoll helps advertisers, agencies and publishers create, deploy, measure, and optimize interactive and action-inspiring digital campaigns across channels and devices. PointRoll’s comprehensive platform combines the ability to create more engaging campaigns with unmatched formats and features, dynamic creative optimization and ad analytics to provide a consistent, relevant consumer experience across in-stream video, display, rich media, mobile, social, tablet campaigns and more. With PointRoll, marketers can easily reach and engage consumers, create and deploy campaigns to multiple destinations, measure performance in real time and optimize to deliver more successful, integrated digital experiences – keeping marketers on point with their consumers.
More information on our privacy practices can be found here: http://www.pointroll.com/privacy.php
Proclivity Media, Inc. offers display advertising services to fashion and lifestyle retailers and brands. With its next-generation platform, Proclivity calculates the in-market value of its clients' customers, and leverages those insights to optimize targeted display advertising and media buying decisions. This advanced approach also enables clients to better serve their customers by showing them advertisements that are relevant to their interests. A supporter of privacy choices for consumers, Proclivity provides transparency about its practices and consumer choice.
PulsePoint is the global digital technology company poised at the intersection of audience and content, unlocking true value to advertisers and publishers by breaking down media silos to deliver holistic solutions.measure the aggregate audience that views its websites and digital marketing campaigns. Aperture may also enable our clients to customize ads to web browsers based on audience information such as demographics.
Quantcast is a digital advertising company specialized in audience measurement and real-time advertising. As a pioneer of direct audience measurement in 2006, Quantcast today provides in-depth understandings of digital audiences across the Web, allowing marketers and publishers to make smart choices as they buy and sell targeted advertising on the market. More than 1,000 brands rely on Quantcast for real-time advertising. As a leader in Big Data for the digital advertising industry, Quantcast directly measures more than 100 million Web destinations, incorporates over 1 trillion new data records every month and processes as much as 30 petabytes of data every day. Quantcast is headquartered in San Francisco and backed by Founders Fund, Polaris Venture Partners, Revolution Ventures, and Cisco Systems.