[x+1] (formerly Poindexter Systems, Inc.) [x+1], is a leading provider of next-generation ad serving and optimization technologies that enable marketers to maximize the performance and profitability of their online advertising campaigns. [x+1] is deeply committed to protecting the privacy of Internet users. Accordingly, we strictly adhere to all industry guidelines, and will continue to review and improve our privacy policy and procedures to ensure the safety and protection of consumer information. In the course of delivering an ad to you, [x+1] does not collect personally identifiable information about you. In other words, we do not collect information, such as your name, address, phone number, or email address. However, [x+1] does collect certain non-personally identifiable information about you, such as your browser type (for example, Netscape or Internet Explorer), the server your computer is logged into, the type of computer operating system you use (Macintosh or Windows, for instance), and whether you responded to the ad delivered. The non-personally identifiable information that we collect is used for the purpose of targeting ads and measuring the effectiveness of ads on behalf of [x+1]'s advertisers and Web publishers. Please see our privacy policy for additional information on our product and privacy practices.