Submitted by NAI on Monday, September 30, 2013
Member Viewpoint: Casale Media
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An Interview with Julia Casale, Chief Marketing Officer, Casale Media
Q: What does Casale Media do?
A: We are an advertising technology company. We design and build the robust, evolutionary computing systems that power both our programmatic exchange platform, Index, and our premium advertising network, MediaNet.
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Submitted by NAI on Tuesday, September 17, 2013
Member Viewpoint: Lotame
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An Interview with Angelique Okeke, Senior Counsel, Lotame
Q: What does Lotame do?
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Submitted by NAI on Monday, September 16, 2013
Network Advertising Initiative (NAI) Announces Industry Speaking Line Up for Fall
NAI Staff and Board Members to Discuss Industry Self-Regulation for Online Advertising, Consumer Privacy, Do Not Track, and Rapidly-Evolving Business Models and Technologies Across Industry Events This Fall
Submitted by NAI on Thursday, August 29, 2013
Member ViewPoint: m6d
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An Interview with Andrew Pancer, COO, m6d
Q: What does Media6Degrees do?
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Submitted by NAI on Wednesday, May 22, 2013
Member ViewPoint: eXelate
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An Interview with Khurrum Malik, CMO, eXelate
Q: What does eXelate do?
A: eXelate is dedicated to making digital media more relevant for consumers and effective for marketers through our smart data and analytics platform. Our smart data platform provides accurate, actionable, and agile data and analytics on online household demographics, purchase intent, and behavioral propensities.
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Five Reasons You Need to Be in NYC at the NAI Summit on May 21
As the agenda comes together for the first annual NAI Member Summit in NYC, we are looking forward to what is shaping up to be the must-attend event for third-party organizations that are interested in shaping in the future of our industry. If you are sitting on the fence, here are just five of the many reasons you need to mark your calendar for May 21.
Submitted by NAI on Thursday, April 25, 2013
Chango - What Publishers Want to Know About Data Collection
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An Interview with Ben Plomion, VP of Marketing & Partnerships at Chango
Q: Who is Chango and what does your business do?
A: Chango is a Programmatic Marketing Platform (PMP) that allows marketers, agencies and publishers to organize their data and execute highly data-driven marketing campaigns.
Q: How long have you been an NAI Member, and what is the key reason for your membership?
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Submitted by NAI on Wednesday, April 10, 2013
ValueClick Partners with National Oceanic and Atmospheric Administration & National Center for Missing and Exploited Children
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An Interview with Jason Bier, Chief Privacy Officer of ValueClick
Q: What does ValueClick do?
A: ValueClick, Inc. provides online advertising campaigns and programs for advertisers and advertising agency customers in the United States and internationally. Our customers include direct marketers, brand advertisers, the advertising agencies, and traffic distribution partners.
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Submitted by NAI on Friday, December 21, 2012
Member ViewPoint: PubMatic
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PubMatic and IDC recently released an RTB forecast relevant to many of our members. In this Five Questions interview, Richard Sobel, director of product marketing and platform strategy, discusses the company’s membership, the study and more.
Q: When did PubMatic join NAI and what was the impetus?
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Submitted by NAI on Monday, March 1, 2010
Welcome to the Network Advertising Initiative (NAI) blog
The NAI is a coalition of leading online advertising companies that are committed to building consumer awareness and reinforcing responsible business and data practices.
In the past year the NAI has grown substantially, and we now include 40 companies, including all ten of the largest online advertising networks.