September 2014

Will Privacy Be Discussed During AdWeek in New York?

Will Privacy Be Discussed During AdWeek in New York?

When NAI is there, most definitely.  We understand the privacy challenges faced by our members and the brands they partner with.  In fact, here at NAI, we are working on them every day.


Promoting the Ethical & Innovative Use of Data for Digital Advertising

Promoting the Ethical & Innovative Use of Data for Digital Advertising

Last week at the IAPP’s 2014 Privacy Academy in San Jose, CA, IAPP Vanguard Award recipient David Hoffman, who serves as Intel’s director of security policy and its global privacy officer, called on privacy professionals to make a pledge by Tweeting the hashtag #datainnovationpledge and to make a virtual promise to “promote the ethical and innovative use of data.”  (Read David’s blog

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  • What will a Post-Cookie World Look Like?

    What will a Post-Cookie World Look Like?

    I had the honor of speaking last week at the International Association of Privacy Professionals (IAPP) Privacy Academy and CSA Congress 2014. The formal title of my presentation was “The Future of Maintaining State: Business and Policy Considerations for Next-Generation Tracking in the Mobile Environment.”

    On Regulation: A Response to The Economist’s Special Report on Advertising and Technology

    On Regulation: A Response to The Economist’s Special Report on Advertising and Technology

     

    NAI Counsel & Assistant Director of Compliance Anthony Matyjaszewski responds to the Economist Special Report on Advertising and Technology.

     

    When the Economist published a Special Report on Advertising and Technology in its September 13, 2014 issue, we were pleased to see the focus on technological advances, many of them from NAI members.

    A Look Ahead: Summary of NAI All-Member Call Held This Week

    A Look Ahead: Summary of NAI All-Member Call Held This Week

    NAI conducted a member update conference call earlier this week.  More than 50 NAI members participated and during the hour-long conference call, the NAI team briefed members on important issues and shared some new and exciting updates.

    NAI President Marc Groman Featured on IAPP Website

    NAI President Marc Groman Featured on IAPP Website

    NAI’s Marc Groman is featured on The International Association of Privacy Professionals (IAPP) website this week. His post titled, “More IT Spending Is No Substitute for a Data Management Plan, Even for Nonprofits,” was published on the IAPP Privacy Perspectives blog.

    Groman writes -

    A Dozen Privacy Rock Stars Makes One Great Organization

    A Dozen Privacy Rock Stars Makes One Great Organization

    Any reader of this blog knows that NAI is a non-profit, self-regulatory organization dedicated to responsible data collection and use for digital advertising. What you may not know is that NAI is led by an elected Board of Directors from a diverse cross-section of member companies. 

    Time for a little boasting. No other industry organization has a Board of Directors comprised of individuals who have the depth of experience, reputation and accomplishments in the privacy and advertising sectors as the 12 members of NAI’s Board.