NAI in the News

Below are the most recent stories featuring the NAI, our policies and educational efforts, and our take on the industry and related policy issues:

04/15/2015  As Marketers Rush to Programmatic, Consumer-Privacy Rules Still Apply (AdAge)

03/30/2015  Report: Ad Nets Sticking to Privacy, Data Guidelines (Katy on the Hill)

01/22/2015  FTC Consumer Protection Head Warns Ad Companies About Privacy (MediaPost)

11/24/2014  Post Election, Campaigns Try to Link Targeted Ads to Actual Votes (AdAge)

07/01/2014  Mobile Advertisers Must Address Users' Concerns Over 'The Invasion Of Privacy' (Forbes)

05/22/2014  California Adds Privacy Guidelines for Websites (AdAge)

05/11/2014  Bruce Morris Joins NAI as VP Member Services (TheMakeGood)

04/08/2014  NAI Achieves Highest Level of Member Compliance in Consumer Privacy (TheMakeGood)

03/13/2014  Report: Ad Networks Adhering to Strict Privacy Guidelines (AdWeek)

01/06/2014  NAI’s Marc Groman on Setting and Keeping High Standards in Online Advertising (Makegood)

12/10/2013  First- Or Third-Party Cookie? Wrong Question (AdExchanger)

10/31/2013  Privacy Advocates, online ad groups still doubt Do Not Track talks (The Hill)

09/17/2013  Do Not Track group should give up, departing online ad reps say (The Hill)

07/25/2013  The Dreaded Restructure; New Mobile Codes (AdExchanger)

07/25/2013  Digital Advertising Alliance, Network Advertising Initiative each release guidelines for mobile ad data usage (FierceMobileContent)

07/24/2013  Network Advertising Initiative Releases Mobile Application Code (Marketwire)

07/24/2013  Ad Industry Groups Intro New Rules for Mobile Data Collection (Ad Age)

07/24/2013  DAA Mobile Privacy Rules Require Opt-In Consent For Address Books, Geolocation (MediaPost)

07/24/2013  Digital Advertising Alliance Issues Mobile Privacy Rules (MediaPost)

07/24/2013  Consumers Will Soon Be Able to Opt-Out of Targeted Mobile Ads (AdWeek)

07/24/2013  The Mobile Code of Conduct (DM News)

05/23/2013  NAI Unveils Revised Mobile Privacy Code (AdExchanger)


For older news please see our archive.


Press Releases

06/11/2015 Network Advertising Initiative (NAI) Elects New Board of Directors

03/30/2015 NAI Annual Compliance Report Highlights Members’ Strong Commitment to Responsible Data Collection, Use and Consumer Privacy

10/22/2014 Statement by NAI Board on Marc Groman

03/20/2014 Network Advertising Initiative Adds Two Strategic Hires to its Staff

03/13/2014 NAI Announces Results of Largest Annual Member Compliance Review

02/07/2014 NAI Cultivates Compliance and Technology Specialization with 2014 Fellowship; Welcomes First Fellow Shaq Katikala

10/02/2013 Noga Rosenthal Joins NAI as General Counsel and VP, Compliance & Policy

07/24/2013 The NAI Releases Mobile Application Code

06/04/2013 The NAI Announces 2013-2015 Board of Directors

05/21/2013 Remarks of Commissioner Maureen K. Ohlhausen at the NAI Summit

05/16/2013 The NAI releases Final 2013 Code of Conduct

03/01/2013 The NAI Releases Draft Code of Conduct for Public Comment

02/07/2013 The NAI Releases 2012 Compliance Report

02/14/2012 The NAI Releases 2011 Compliance Report

11/17/2011 FTC Chief Privacy Officer Marc Groman Appointed New Executive Director Of NAI

02/18/2011 Network Advertising Initiative Releases 2010 Compliance Report

10/04/2010 The NAI Joins Cross-Industry Self-Regulatory Effort Program Launch of Enhanced Notice Icon

04/14/2010 IAB and NAI Release Technical Specifications for Enhanced Noitce to Consumers for Online Behavioral Advertising

03/24/2010 Study Finds Behaviorally-Targeted Ads More Than Twice as Valuable, Twice as Effective as Non-Targeted Online Ads

12/30/2009 Network Advertising Initiative Releases 2009 Annual Compliance Report

11/05/2009 Network Advertising Initiative Releases Consumer Opt-Out Protector

07/02/2009 Network Advertising Initiative Applauds New Self-Regulation Principles by Industry Associations

12/16/2008 Network Advertising Initiative Annouces 2008 NAI Self-Regulatory Code of Conduct for Online Behavioral Advertising

04/10/2008 Network Advertising Initiative Proposes Updated Principles

01/01/2008 The NAI Announces 2008 Behavioral Advertising Principles Initiative